by @AnnieDaylon
Last week (Jan. 26 -30, 2015) I participated in the Author Marketing Live! Virtual Book Summit.
What is that, you may ask?
To quote Jim Kukral, founder of the Author Marketing Institute and creator of this marketing summit, it is a “learning and networking event for new and experienced authors who want learn the best strategic ways to sell more books through innovate and proven book marketing.”
What was included in this event? Here is a sampling of the workshops:
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Building Amazing Author Websites: the Absolute Necessities by Deborah Carney
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Hit the Bestseller Lists with E-Book Pre-orders by Mark Coker
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Path to a Best-Selling Book Launch: Multiple Books and Multiple Promotions by Joel Comm
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Zombie Loyalists: Using Great Service to Create Rabid Fans by Peter Shankman
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How to Quickly Write, Publish and Profit from a Book That Will Grow Your Business by Adam Witty
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Thirteen Reasons Are Not As Successful an Author As You Should Be by Jim F. Kukral
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Building a Non-Fiction Platform by Steve Scott.
Was this conference of value? Yes. Here are the advantages:
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ONE- STOP SHOPPING. In the past, I acquired marketing information sporadically, from tweets and blogs and webinars and books. To me, a veteran of garage sales, this event was like discovering a street on which fifteen houses were holding sales simultaneously. (Love those spring and summer Saturday mornings when I can just park and shop.)
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CONTENT. Not all of the information in all fifteen workshops applied directly to me. However, there was a smorgasbord here; in an era that demands more from authors in terms of marketing, virtual summits such as this can benefit all authors–indie, traditional, and hybrid.
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CONVENIENCE. I have attended many brick and mortar conferences, all of which require physical presence at events in real time. The Author Marketing Summit allowed me the option of attending in real time or watching at my own convenience; in fact, these workshops will be available to me for a period of one year.
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COST. I discovered a link to this Author Marketing Summit on Twitter (Thank you, Joanna Penn, @thecreativepenn) When I followed the link, the price had been reduced from $399 to $149. I typed in the discount coupon code given by Joanna and the cost plummeted to $99 U.S. That was it, the total cost. I acquired tons of information without incurring a mountain of expense (e.g. travel, meals, and accommodation costs.)
Thank you to Jim Kukral and all speakers at the Author Marketing Live Summit. Indeed a one-stop shopping extravaganza!
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My best to you,